Brief Description
Marketing Data & Onboarding Coordinator
About COURSER
COURSER accelerates the growth of IT service provider companies. We forge dynamic partnerships, leveraging our values of Teamwork, Service, Growth-Mindedness, Trust, and Innovation to deliver impactful solutions and phenomenal customer experiences. If you thrive in a fast-paced IT environment, join our rapidly expanding team and contribute to our ongoing success.
Marketing Data & Onboarding Coordinator
Reports To: Marketing Operations & AI Automation Specialist
Location: Remote (USA)
Employment Type: Full-Time, W2
We are seeking a detail-oriented and highly organized Marketing Data & Onboarding Coordinator to support marketing data integrity, reporting, and HubSpot onboarding activities across COURSER's portfolio of brands. This entry-level role plays a key part in ensuring marketing systems, data, and processes are set up correctly as new geographies are onboarded into the COURSER platform.
The ideal candidate brings strong organizational and analytical skills, enjoys working behind the scenes to ensure smooth transitions, and thrives in a fast-paced, growth-oriented environment.
Key Responsibilities
KPI Reporting & Analytics
Why you'll love working here
At COURSER, we prioritize the personal and professional development of our employees. We offer best-in-class training, mentorship, and clear self-promotion paths to help you grow. We foster a culture of innovation and encourage challenging the status quo. With teams located across the country, we leverage a wealth of knowledge and a collaborative spirit, eager to share and grow together.
Benefit Highlights
Marketing Data & Onboarding Coordinator
About COURSER
COURSER accelerates the growth of IT service provider companies. We forge dynamic partnerships, leveraging our values of Teamwork, Service, Growth-Mindedness, Trust, and Innovation to deliver impactful solutions and phenomenal customer experiences. If you thrive in a fast-paced IT environment, join our rapidly expanding team and contribute to our ongoing success.
Marketing Data & Onboarding Coordinator
Reports To: Marketing Operations & AI Automation Specialist
Location: Remote (USA)
Employment Type: Full-Time, W2
We are seeking a detail-oriented and highly organized Marketing Data & Onboarding Coordinator to support marketing data integrity, reporting, and HubSpot onboarding activities across COURSER's portfolio of brands. This entry-level role plays a key part in ensuring marketing systems, data, and processes are set up correctly as new geographies are onboarded into the COURSER platform.
The ideal candidate brings strong organizational and analytical skills, enjoys working behind the scenes to ensure smooth transitions, and thrives in a fast-paced, growth-oriented environment.
Key Responsibilities
KPI Reporting & Analytics
- Build and maintain marketing performance dashboards in HubSpot
- Produce weekly 515 reports by pulling traffic data from Google Analytics and form submission data from HubSpot
- Compile board pack marketing data on schedule for leadership reporting
- Focus on leading indicators (activities, engagement) in addition to lagging indicators (conversions, revenue) to enable proactive management
- Support leadership with ad-hoc reporting requests and data analysis
- Maintain reporting documentation and ensure consistent metric definitions across geographies
- Configure HubSpot for new geographic locations including properties, lists, and workflows
- Set up lead routing and assignment rules for new geo sales teams
- Create geo-specific forms, landing pages, and email templates following brand standards
- Document onboarding SOPs for repeatable scaling as Courser adds new locations
- Coordinate with local teams to ensure successful HubSpot adoption and training
- Perform regular data hygiene tasks including duplicate management and record cleanup
- Audit HubSpot workflows and automation for accuracy and efficiency
- Maintain property and field consistency across all geographic instances
- Manage project tracking in Asana for Pronto website management and integration projects
- Track marketing milestones and project status for L10 reporting
- Coordinate with Pronto and HubJoy on website and HubSpot support requests
- 1–2 years of experience in marketing operations, data analysis, or reporting
- HubSpot experience including reporting, lists, and basic workflow configuration
- Google Analytics experience for traffic reporting and analysis
- Strong Excel/Google Sheets proficiency for data analysis and reporting
- Detail-oriented with strong commitment to data accuracy
- Strong documentation skills for creating SOPs and process guides
- Excellent written and verbal communication skills
- Ability to manage multiple tasks and priorities in a fast-paced environment
- Project management tool experience (Asana preferred)
- Experience with multi-location or franchise marketing operations
- Familiarity with CRM data migrations and integrations
- Bachelor's degree in Marketing, Business, Communications, Information Systems, or a related field
Why you'll love working here
At COURSER, we prioritize the personal and professional development of our employees. We offer best-in-class training, mentorship, and clear self-promotion paths to help you grow. We foster a culture of innovation and encourage challenging the status quo. With teams located across the country, we leverage a wealth of knowledge and a collaborative spirit, eager to share and grow together.
Benefit Highlights
- Competitive benefits package, including medical, dental, vision, and life insurance
- 401k match
- Unlimited vacation time*
- Paid sick time
- 10 Holidays including your Birthday and a Floating Holiday!
- Healthy Lifestyle reimbursement
- Amazon Prime reimbursement
- 40 Hours for Volunteer Time
- Paid parental leave
- Reimbursement for ongoing education and certifications
- Learning and development programs
- Unlimited vacation time after completing one full year of employment. For the first year of employment, full-time team members are provided 10 vacation days.