Remotehey

Industry & Sector: Healthcare & behavioral-health education focused on Applied Behavior Analysis (ABA) services, practitioner training, and community outreach. We support clinicians and families by combining evidence-based therapy with client-facing education and program promotion.

Primary Job Title: Marketing Coordinator (Marketing Assistant) — Remote, United States

About The Opportunity

Join a mission-driven ABA institute scaling client acquisition, family education, and practitioner training across the U.S. This remote role blends digital marketing operations, content creation, and CRM management to amplify program awareness and support clinician-facing outreach.

Role & Responsibilities

• Execute and maintain digital marketing campaigns across email, social, and search—set up assets, schedule deployments, and ensure accurate tracking.
• Create, edit, and publish client-focused content: social posts, blog summaries, email newsletters, and landing pages using Canva and WordPress.
• Manage CRM records and audience segments (HubSpot); build and deploy email nurture sequences while ensuring data privacy and HIPAA-safe handling of any protected information.
• Monitor campaign performance; produce concise weekly/monthly reports using Google Analytics and ad-platform metrics, and recommend optimizations to improve lead quality and conversion.
• Coordinate virtual events, webinars, and community outreach logistics with clinicians and operations to drive referrals and family engagement.
• Maintain website content and on-page SEO (meta tags, CTAs); assist with paid ad setup and basic A/B testing in Google Ads.
  
  

Skills & Qualifications

Must-Have

• Google Analytics 4
• HubSpot
• WordPress
• Canva
• Google Ads
• HIPAA compliance
  
  

Preferred

• Meta Ads Manager
• Mailchimp
• Basic HTML/CSS
  
  

Additional Qualifications

• Bachelor's degree in Marketing, Communications, or related field — or equivalent practical experience.
• 1–3 years of hands-on digital marketing experience; experience in healthcare, education, or nonprofit marketing is a plus.
• Strong attention to detail, ability to manage multiple projects in a remote setting, and comfort collaborating with clinicians and operational teams.
  
  

Benefits & Culture Highlights

• Fully remote, U.S.-based role with flexible scheduling and focus on work-life balance.
• Mission-oriented team committed to professional development and cross-functional collaboration with clinicians and educators.
• Opportunity to shape healthcare-focused marketing strategies and grow into broader digital or program marketing ownership.
  
  

Indiana ABA Institute is seeking a proactive, detail-oriented Marketing Coordinator who can blend creative content work with data-driven campaign execution. If you enjoy making measurable impact for families and clinicians through thoughtful digital marketing, apply to join our team.

Skills: digital marketing,analytics,hubspot,wordpress,google ads,canva