YF are incredibly excited to be partnered with a trailblazing challenger brand who are on a mission to help people eat well and feel great, a brand that is focussed on, sustainability, and products that are seriously delicious. They are a mission-lead brand promoting clean and natural products, with a zero-waste and planet friendly philosophy and sit across the grocery and D2C channel.
Due to exceptional growth, they are looking for a Junior Brand Manager to work closely with the Marketing Director and Senior Brand Manager. This role promises autonomy, growth and the opportunity to create real impact.
Key Responsibilities
Due to exceptional growth, they are looking for a Junior Brand Manager to work closely with the Marketing Director and Senior Brand Manager. This role promises autonomy, growth and the opportunity to create real impact.
Key Responsibilities
- Social Media & Content Creation: Lead the creation of compelling, on-brand content across all social platforms. Maintain a strong online community and ensure all communications align with the brand voice and values.
- Brand Collaborations & Affiliates: Identify and manage brand partnerships and affiliate programs that align with the company’s ethos and audience.
- NPD & Packaging: Support new product development and packaging projects, ensuring everything is aligned with brand guidelines.
- Brand Activations & Events: Play a key role in organising brand activations, trade shows, and events, helping bring the brand to life in engaging, memorable ways.
- PR & Trend Monitoring: Keep a pulse on industry trends, hot topics, and cultural conversations to feed into content planning and brand strategy.
- 2+ years’ experience in a broad marketing role, ideally within FMCG or a challenger brand.
- Strong understanding of social media (particularly TikTok and Meta) with a creative flair for content and foodie storytelling.
- Working knowledge of digital marketing, including paid social and email campaigns.
- Analytical mindset with the ability to turn insights into actionable strategies.
- Excellent project management skills, highly organised and capable of juggling multiple tasks and deadlines.
- Genuine passion for great food, wellness, and sustainability, with alignment to the brand’s mission to reduce plastic waste and champion planet-friendly practices.