Company Overview
Dexerto is the #1 destination for gaming, influencer, streamer and viral entertainment content. We're a media company at the forefront of gaming culture and a leading hub of entertaining, inspirational global content. Our community-level approach and succinct digital voice has led us to become the trusted companion for 84M+ monthly fans worldwide.
We partner with the world's leading brands, offering comprehensive services that connect them directly to gaming culture. From content creation to strategic collaborations, we drive authentic engagement, helping brands inspire, entertain, and immerse audiences on their journey from curiosity to passion.
The Role
Dexerto is looking for a Head of Social to lead platform strategy, performance, and execution across the entire social portfolio.
This role is responsible for setting direction, driving growth, and ensuring Dexerto’s social output is fast, smart, brand-safe, and consistently best-in-class. You’ll sit at the intersection of editorial, production, and commercial teams; translating data into strategies that help to increase follower growth, reach and monetisation.
What You Will Do
Dexerto is the #1 destination for gaming, influencer, streamer and viral entertainment content. We're a media company at the forefront of gaming culture and a leading hub of entertaining, inspirational global content. Our community-level approach and succinct digital voice has led us to become the trusted companion for 84M+ monthly fans worldwide.
We partner with the world's leading brands, offering comprehensive services that connect them directly to gaming culture. From content creation to strategic collaborations, we drive authentic engagement, helping brands inspire, entertain, and immerse audiences on their journey from curiosity to passion.
The Role
Dexerto is looking for a Head of Social to lead platform strategy, performance, and execution across the entire social portfolio.
This role is responsible for setting direction, driving growth, and ensuring Dexerto’s social output is fast, smart, brand-safe, and consistently best-in-class. You’ll sit at the intersection of editorial, production, and commercial teams; translating data into strategies that help to increase follower growth, reach and monetisation.
What You Will Do
- Own and lead the social platform strategy across all Dexerto brands, ensuring each platform has a clear purpose, audience focus, and growth plan.
- Set priorities, frameworks, and expectations for how content is created, optimised, and distributed across platforms.
- Act as the senior point of accountability for social output and performance.
- Oversee monetisation and revenue generated through AVOD and platform-native opportunities.
- Work closely with editorial, production, and commercial teams to align social output with wider company objectives.
- Feed back regularly on what is working, what is not, and where opportunities exist across content, formats and partnerships.
- Step in to plug gaps across platforms when required, ensuring continuity of output
- We're not some stuffy, old-school media company dwelling on the negative. We create viral content and cover the fun stuff.
- You'll have the opportunity to lead key initiatives, take ownership of projects, and grow with the company as we continue to scale.
- Geographical freedom - You can work from anywhere, as long as you're available during the UK timezone.
- Proven experience leading social strategy and performance for large, high-growth media or creator-led brands.
- Knowledge of gaming, streamer and entertainment culture.
- Deep understanding of platform mechanics, distribution, and optimisation across social.
- Strong analytical mindset with the ability to turn data into decisions.
- Comfortable operating in fast-moving, news-driven environments.
- Strong communicator who can align teams and influence stakeholders.