At Weldtite, we create the world’s leading bike maintenance products; engineered to perform better, last longer and deliver unmatched value. From Alpine climbs to city commutes and grand tours, our products are trusted by cyclists across the globe. With over 85 years of expertise and more than 15 million products made annually in the UK, we deliver high-performance lubes, cleaners, tools, sealants and more. Designed to reduce waste, extend performance, and support a more sustainable ride, Weldtite has every journey covered.
*This is a remote role, our HQ is located in Barton-upon-Humber, England. Applications encouraged from all European countries.
As our European Sales Manager, you will play a pivotal role in leading growth of our brand and business across Europe. This is a strategically important, but hands-on position, combining sales, account management, new business development and e-commerce support. You’ll manage existing and grow new relationships across Europe while driving sales and partnerships in key regions, with the support of the team in the office.
Key Responsibilities:
Business Development & Prospecting
- Identify, approach, and convert new multi-channel retailers.
- Lead sales presentations and negotiations with prospective customers
- Attend and represent Weldtite at key trade shows and industry events across Europe as a visitor, on a stand of our distributor or on a Weldtite stand.
- Monitor market trends and competitor activity to identify and exploit growth opportunities
Account Management & Growth
- Manage and grow our network of existing European accounts, building long-term relationships with distributors, agents and key retailers
- Conduct annual visits to each account to strengthen engagement and identify opportunities
- Work closely with internal teams to ensure smooth order fulfilment and after-sales support for your customers
E-Commerce & Digital Sales Support
- Support the expansion and optimisation of European e-commerce platforms
- Work closely with marketing and digital teams to ensure product visibility, accuracy, and brand consistency online
- Identify and onboard suitable e-commerce retailers and marketplaces
Who We’re Looking For:
- A proven track record in sales, preferably in the cycling, outdoor, or sporting goods sectors
- Relevant B2B sales experience, ideal in more than one part of Europe.
- Ability to prospect, pitch, and close deals independently
- Familiarity with multi channel retailing in Europe relevant to cycling.
- Fluent in English, additional European languages (especially German) are highly desirable
- Willingness to travel across Europe as required
- Self-starter with excellent communication, negotiation, and organisational skills
- Residing in the Europe with easy access to major transport links
Salary: Based on Experience + Bonus
If this sounds like you, let's talk!