Key Responsibilities
JOB DESCRIPTION
CORSAIR (NASDAQ:CRSR), founded in 1994, is a leading global developer and manufacturer of high-performance gaming and streaming gear. With 21 different product lines, CORSAIR offers a complete range of products that help digital athletes perform at their peak and enable streaming creators to produce studio-quality content for their fans. CORSAIR has built a passionate base of loyal customers due to its gamer- and creator-centric design philosophy, commitment to high performance, and professional quality.
The company has received more than 4,000 product awards and has a footprint that reaches customers in more than 75 countries. CORSAIR also includes subsidiary brands Elgato, which provides premium studio equipment and accessories for content creators, SCUF Gaming, which builds custom-designed controllers for competitive gamers, and ORIGIN PC, a builder of custom gaming and workstation desktop PCs and laptops.
JOB DESCRIPTION
- Coordinate, plan, and execute marketing campaigns for multiple product lines, including PC cooling, power supplies, cases, furniture, memory, and storage.
- Maintain campaign calendar and communicate changes across marketing and sales teams, coordinating with sales feedback on channel promotions.
- Own campaign timelines and drive cross-functional teams to meet deadlines.
- Collaborate with internal teams to ensure campaigns align with overall marketing strategies.
- Manage campaign timelines, budgets, and resources to meet business objectives.
- Monitor campaign performance and track key metrics such as conversion rates, engagement, and ROI.
- Conduct A/B testing and optimize campaign elements, including creative assets, messaging, and targeting strategies.
- Generate reports and provide data-driven insights to stakeholders.
- Work closely with sales teams to align marketing efforts with lead generation and revenue goals.
- Coordinate with creative teams to ensure branding and messaging consistency across campaigns.
- Present campaign strategies and results to senior leadership and key stakeholders.
- Bachelor’s degree in marketing, Business, Communications, or a related field.
- 3+ years of experience in campaign management, preferably within the PC hardware industry.
- Experience utilizing and/or building custom LLM-powered AI marketing tools.
- Proven experience running multi-channel campaigns with measurable results.
- Proficiency in campaign tools and platforms (e.g., Google Ads, Meta Business Manager, Klaviyo, HubSpot, etc.)
- Strong understanding of the PC hardware market and gamer/enthusiast communities.
- Excellent project management, communication, and analytical skills.
- Outstanding interpersonal communication skills and ability to coordinate with teams in multiple time zones.
- Familiarity with B2B and B2C marketing approaches.
- Background in gaming, content creation, or hardware product marketing a plus.
- English fluency required.
CORSAIR (NASDAQ:CRSR), founded in 1994, is a leading global developer and manufacturer of high-performance gaming and streaming gear. With 21 different product lines, CORSAIR offers a complete range of products that help digital athletes perform at their peak and enable streaming creators to produce studio-quality content for their fans. CORSAIR has built a passionate base of loyal customers due to its gamer- and creator-centric design philosophy, commitment to high performance, and professional quality.
The company has received more than 4,000 product awards and has a footprint that reaches customers in more than 75 countries. CORSAIR also includes subsidiary brands Elgato, which provides premium studio equipment and accessories for content creators, SCUF Gaming, which builds custom-designed controllers for competitive gamers, and ORIGIN PC, a builder of custom gaming and workstation desktop PCs and laptops.