Job Title: Director of Key Accounts
Location: Canada (Remote with Travel)
Reports To: Vice President of Sales and Operations
Company: 3rd Space Studios
About us
Third Space Studios is a fast-growing, sales-driven cannabis company operating across Canada and expanding into the United States. The company develops and scales high-performance consumer brands designed to compete at the highest level within regulated markets.
Our flagship brands, Sticky Greens and Trippy Sips, are among North America’s fastest-growing cannabis brands. Built on a foundation of quality, creativity, and consumer connection, these brands are known for bold flavours, innovative formulations, and consistent performance at shelf. With a focus on flavour-forward vapes and infused prerolls, we deliver terpene-rich experiences that balance nostalgia with innovation.
At Third Space Studios, we are building more than products; we are building a disciplined, high-performance organization designed for long-term growth, strong partnerships, and category leadership.
Job Summary:
The Director of Key Accounts – Canada is responsible for leading and managing the company’s most important national retail and provincial partnerships across the Canadian market. This senior commercial leadership role is integral to driving revenue growth, strengthening partner relationships, and ensuring best-in-class execution across all key accounts.
As the leader of a newly structured Key Account Division, the Director will oversee a team consisting of an Eastern Key Account Manager, Western Key Account Manager, and Director of Programming. This role is accountable for developing and executing national account strategies, aligning cross-functional teams, and ensuring that all commercial initiatives are delivered with precision, consistency, and measurable impact.
Key Responsibilities:
Strategic Sales Leadership
- Develop and execute national key account strategies to drive revenue growth and market share across Canada.
- Build and maintain executive-level relationships with major retail partners and provincial boards (e.g., OCS, AGLC, BCLDB, etc.).
- Lead annual and quarterly business planning with key partners, aligning product assortment, pricing, and promotional strategies.
- Establish clear accountability and performance standards across the Key Account team.
National Key Account Management
- Oversee direct management of the company’s largest and most strategic accounts nationally.
- Ensure consistent and high-quality engagement with partners to maximize distribution, visibility, and sell-through.
- Identify opportunities for expansion within existing accounts and secure new national partnerships.
- Drive alignment between regional execution and national account priorities.
Programming & Execution Leadership
- Partner closely with the Director of Programming to ensure seamless execution of:
- SKU assortment strategies
- Promotional calendars
- In-market activations
- Ensure all programs are delivered on time, on strategy, and in alignment with partner expectations.
- Monitor and optimize return on investment across all trade and promotional spend.
Cross-Functional Alignment
- Act as the central point of alignment between Sales, Marketing, Commercial, and Analytics teams.
- Ensure all departments are coordinated in delivering key account strategies and initiatives.
- Support the development and refinement of SOPs, workflows, and internal processes.
Data & Performance Management
- Leverage data and analytics to inform decision-making across pricing, assortment, and promotional strategies.
- Establish and monitor KPIs across all key accounts, including revenue growth, program effectiveness, and partner performance.
- Drive the development and utilization of dashboards and reporting tools to support business insights.
Leadership & Team Development
- Lead, mentor, and develop the Key Account team, fostering a high-performance culture.
- Provide clear direction, coaching, and accountability to direct reports.
- Contribute to broader commercial leadership discussions and strategic planning initiatives.
Qualifications:
- Minimum 5+ years of experience in cannabis, CPG, or retail sales, with a strong focus on key account or national account management.
- Proven track record managing large-scale retail partners and/or government boards.
- Demonstrated leadership experience managing teams and cross-functional initiatives.
- Strong analytical mindset with the ability to translate data into actionable strategies.
- Exceptional relationship-building, negotiation, and communication skills.
- Deep understanding of the Canadian cannabis landscape is considered a strong asset.
- Ability to travel nationally as required.
Why Join Us?
As a fast-growing cannabis company expanding across North America, we’re building something bigger than brands; we’re shaping the future of how cannabis connects with people. Sticky Greens and Trippy Sips are redefining innovation, flavour, and consumer experience in a regulated marketplace.
We believe in leadership that inspires teams that collaborate, and data that drives intelligent action. Every role within our organization contributes to a shared vision of disciplined growth, creative excellence, and lasting partnerships.
Join us as we continue to expand our footprint across Canada and the United States; bringing bold ideas, authentic energy, and a commitment to excellence to everything we do.