Are you passionate about skincare and looking for a part-time role with a company poised to revolutionize the beauty industry? If so, we have the perfect opportunity for you. Fin, a cutting-edge skincare app, is seeking a talented and experienced Director of Brand Marketing to join our team. As the Director of Brand Marketing, you will play a pivotal role in shaping Fin's brand identity and driving growth through innovative marketing strategies.
About Fin:
In today's saturated skincare market, the struggle to find the right products and establish a consistent routine is real. Fin is here to change that. Our daily app utilizes Skin Analysis AI to track skin health and monitor the effectiveness of skincare routines. With Fin, users can finally achieve clarity and confidence in their skincare journey.
Key Responsibilities:
- Develop and execute a comprehensive brand marketing strategy to elevate Fin's brand presence and drive user acquisition
- Lead the creation of compelling and impactful marketing campaigns across various channels, including digital, social media, and influencer partnerships
- Collaborate with cross-functional teams to ensure brand consistency and alignment across all touchpoints
- Drive market research to identify consumer insights and trends, informing product development and marketing strategies
- Cultivate and maintain strategic partnerships with industry influencers and key stakeholders
- Analyze and report on marketing performance, identifying areas for optimization and growth
Requirements:
- 5+ years of experience in brand marketing, preferably in the beauty or skincare industry
- Proven track record of developing and executing successful marketing strategies with a focus on brand building
- Strong knowledge of digital marketing tactics, including social media, content marketing, and influencer partnerships
- Highly creative with a keen eye for design and messaging
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
- A passion for skincare and a deep understanding of consumer behavior in the beauty industry
- Part-time availability, with flexibility to work remotely and on a flexible schedule
Join the Fin team and be part of a game-changing company that is redefining skincare routines for millions of users. If you are ready to make a significant impact and drive the success of a disruptive brand, apply now and be a part of the future of skin health with Fin. Are you ready to transform the beauty industry?