Role Description
This is a full-time remote role for a digital marketing executive at MedBoard. The person will be responsible for managing the digital activities and communications at MedBoard and drive the growth of the SaaS platform. Work and sell a product that professionals love with an exceptional retention rate.
What we are looking for
- Bachelor's or master's degree in a relevant field.
- Strong leadership and track record selling SaaS or sales experience.
- Create, deliver and analyse social media campaigns
- Track, analyse, and report on key performance indicators (KPIs) for digital marketing activities
- Create social media graphics that are visually appealing and align
- Contribute to marketing strategy with a focus on digital
- Design and implement digital marketing campaigns to engage and nurture database contacts using marketing automation platforms including Account Engagement
- Responsible for managing the corporate website on WordPress. This includes adding new content, website functionality checks, refreshing webpage content, on-page keyword optimisation and back-linking for improved navigation.
- Developing and executing effective Search Engine Optimisation (SEO) strategies to improve MedBoard’s online ranking, authority and visibility and to drive organic traffic
- Deliver various digital assets as required across the business -graphic design, photography (or editing), video editing, document/presentation templating and formatting
- Experience in business development, account management or sales.
- Proactively seek new sales opportunities through different methods, and recommendations from existing customers.
- Cultivate and enhance existing customer relationships and yield.
- Arrange and attend meetings with potential and existing customers.
- Prepare and deliver compelling presentations on our products and services.
- Generate regular reviews and reports containing sales and financial data.
- Monitor customer performance, volume, and satisfaction.
- Represent the company at exhibitions or conferences.
- WordPress CMS, Canva, Google Analytics and digital tools.