About The Company
Hootsuite is a leading social media management platform dedicated to helping organizations and individuals optimize their social media presence. With a global footprint and a commitment to innovation, Hootsuite provides tools that enable users to manage multiple social networks, schedule content, analyze performance, and engage with their audiences effectively. The company values diversity, collaboration, and continuous learning, fostering an inclusive environment where employees are empowered to contribute their best work. As a pioneer in the social media space, Hootsuite strives to deliver exceptional value to its customers while maintaining a strong focus on community engagement and social responsibility.
About The Role
The Data Analyst - Product at Hootsuite will play a crucial role in transforming raw product data into actionable insights that inform strategic decision-making. This position involves collecting, cleaning, and analyzing data related to product performance, user behavior, and feature adoption. The analyst will work closely with product managers and cross-functional teams to develop comprehensive reports and dashboards, track key performance indicators (KPIs), and identify opportunities for product optimization. The role requires a proactive approach to data visualization, ensuring insights are communicated clearly to both technical and non-technical stakeholders. As part of Hootsuite’s flexible work environment, this role can be performed remotely or in a hybrid setting, with a focus on fostering collaboration and innovation. The Data Analyst will report directly to the Manager, Analytics - Product, contributing to the overall success of the product team and the organization’s growth objectives.
Qualifications
Hootsuite is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, experiences, and abilities. Accommodations will be provided upon request throughout the recruitment process to ensure equitable participation for all candidates. We believe that diverse perspectives drive innovation and are integral to our success, and we are dedicated to creating an environment where everyone can thrive.
Hootsuite is a leading social media management platform dedicated to helping organizations and individuals optimize their social media presence. With a global footprint and a commitment to innovation, Hootsuite provides tools that enable users to manage multiple social networks, schedule content, analyze performance, and engage with their audiences effectively. The company values diversity, collaboration, and continuous learning, fostering an inclusive environment where employees are empowered to contribute their best work. As a pioneer in the social media space, Hootsuite strives to deliver exceptional value to its customers while maintaining a strong focus on community engagement and social responsibility.
About The Role
The Data Analyst - Product at Hootsuite will play a crucial role in transforming raw product data into actionable insights that inform strategic decision-making. This position involves collecting, cleaning, and analyzing data related to product performance, user behavior, and feature adoption. The analyst will work closely with product managers and cross-functional teams to develop comprehensive reports and dashboards, track key performance indicators (KPIs), and identify opportunities for product optimization. The role requires a proactive approach to data visualization, ensuring insights are communicated clearly to both technical and non-technical stakeholders. As part of Hootsuite’s flexible work environment, this role can be performed remotely or in a hybrid setting, with a focus on fostering collaboration and innovation. The Data Analyst will report directly to the Manager, Analytics - Product, contributing to the overall success of the product team and the organization’s growth objectives.
Qualifications
- Intermediate experience in data analytics, specifically in product analytics or related fields
- Proficiency in SQL for data extraction, manipulation, and reporting
- Experience with data visualization tools such as Tableau or Power BI
- Familiarity with product analytics platforms like Mixpanel, Amplitude, or Heap
- Strong skills in Excel for data analysis and reporting
- Excellent communication skills for presenting insights to diverse audiences
- Ability to work collaboratively with cross-functional teams to understand and meet data needs
- Attention to detail and a focus on maintaining data integrity and consistency
- Problem-solving mindset with a proactive approach to data challenges
- Growth mindset and willingness to learn new tools and techniques
- Gather, clean, and organize product-related data from various sources to ensure accuracy and readiness for analysis
- Develop and maintain reports and dashboards to monitor product KPIs such as user engagement, retention, feature adoption, and conversion rates
- Conduct exploratory data analysis to uncover insights into user behavior, product usage patterns, and areas for optimization
- Collaborate with product managers and cross-functional teams to understand analytics requirements and deliver relevant insights
- Support data-driven decision-making by providing actionable recommendations based on analysis
- Create and maintain visualizations using tools like Tableau or Power BI to communicate findings effectively
- Perform regular audits to ensure data quality, integrity, and consistency across platforms
- Stay updated on industry trends and emerging tools to enhance data analysis capabilities
- Assist in developing scalable data collection and analysis processes to support ongoing product improvements
- Competitive salary range of $68,400—$95,800 CAD
- Flexible work arrangements including remote and hybrid options
- Comprehensive health and wellness benefits package
- Opportunities for professional development and continuous learning
- Inclusive and collaborative work environment
- Participation in innovative projects with a global impact
- Supportive company culture aligned with social responsibility and community engagement
Hootsuite is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, experiences, and abilities. Accommodations will be provided upon request throughout the recruitment process to ensure equitable participation for all candidates. We believe that diverse perspectives drive innovation and are integral to our success, and we are dedicated to creating an environment where everyone can thrive.