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Shamaazi - remotehey
Shamaazi

Creator & Producer

united kingdom / Posted
APPLY

About Shamaazi

Shamaazi builds financial infrastructure for purpose-driven giving. We've facilitated hundreds of millions of dollars across hundreds of organisations globally - connecting donors with causes that matter to them, at moments that matter most.

Our products - MyTenNights, MyTenDays, MyFridays, GiveMatch - serve a growing global community of donors and the charities they give through. The infrastructure is world-class. The creative output hasn't kept pace. This role exists to change that.

The role

This is a hands-on production role for someone who makes things - not someone who plans what other people make. You'll own the creative output across Shamaazi's organic and owned channels: concepting, producing, writing, and publishing content that reflects the quality of what we've built and the significance of what we do.

The distinctive requirement here is the combination of two capabilities most candidates only have one of: AI-native content production at a high standard, and the storytelling instinct to match the right copy and tone to whatever you've created. Data becomes a visual. A research insight becomes a piece of content. A campaign moment becomes something a donor stops scrolling for.

Responsibilities

Storytelling and audience-native copywriting

  • Write copy that is genuinely native to the platform it lives on - not repurposed, not resized. The caption for a Ramadan Reel and the hook for a LinkedIn post are different crafts; you know both
  • Translate data, behavioural insight, and donor research into narratives - you can take a number like "330,000 donors gave during the last ten nights of Ramadan" and find the human story inside it
  • Adapt voice across contexts: campaign urgency, community warmth, institutional trust, seasonal emotional weight. Shamaazi operates across all of these and the copy must match each precisely
  • Build content that works for both reach (new audiences) and depth (existing donor community) - and know which one you're making and why

AI-orchestrated content production

  • A brief that starts as a dataset, donor insight, or research finding should be able to end as a fully produced, platform-ready asset - with you as the only person in the production chain
  • The primary output surfaces are LinkedIn, Instagram, Facebook, TikTok, and Shamaazi's own platform ecosystem. Tools should match: e.g Kling and Higgsfield for AI video and motion; Midjourney or Flux for photorealistic image generation;
  • CapCut or DaVinci Resolve for editing and finishing; ElevenLabs for voiceover; Claude for scripting and copy development; Canva for light shareables.
  • You understand how each platform consumes content differently and produce accordingly - what works as a TikTok hook is not what works as a LinkedIn carousel or an in-app campaign moment
  • Stay current. This tooling landscape shifts fast and the expectation is that you move with it

Original footage and field content

  • Produce authentic, low-production content when the story calls for it: on-street interviews with a tripod setup, UGC-style vignettes, donor or charity storytelling, occasional sit-down interviews
  • The standard here is authentic and intentional, not polished and produced. You know how to capture something real and make it worth watching
  • This sits alongside AI production, not instead of it - the best content often combines both

Content operations

  • Own and maintain the content calendar across all channels and audiences, both B2B and B2C audiences
  • Manage asset libraries, versioning, and delivery workflows
  • Brief and coordinate external contributors when needed
  • Imagine, repurpose and extend content intelligently across formats and platforms - nothing is single-use

Internal platform content

  • Produce campaign assets that live inside our products: donor journey moments, seasonal campaign materials, onboarding content
  • Maintain visual and tonal consistency between what donors experience externally and what they find inside the platform What we're looking for

Essential

  • A portfolio demonstrating genuine creative range - AI-generated visuals and video, inc photorealism mediums, written formats, platform-native content - with evidence that you understand what works on each surface
  • Hands-on fluency with AI content tools: not awareness, not experimentation - you've shipped real work with them
  • Strong copywriting instinct: you write for the audience, not for the brief
  • Organised and self-directing - you can manage your own workflow and output without being chased
  • Cultural sensitivity and genuine curiosity about the communities Shamaazi serves

Desirable

  • Experience producing content for purpose-driven, faith-based, or community-defined brands
  • Understanding of organic growth mechanics and how content feeds distribution
  • Familiarity with content analytics - you know what metrics matter and can read what the data is telling you
  • Some motion graphics or basic animation capability

Bonus points if you can evidence

  • A piece of AI-orchestrated content - image, video, or mixed - that you took from a data insight or research brief to finished output, solo
  • Copy that demonstrably performed: a hook that drove meaningful engagement, a caption that converted, a post that reached beyond your expected audience
  • Content made for a faith-based, charitable, or community-focused audience that required cultural nuance rather than just aesthetic adaptation
  • A content calendar or workflow system you built and maintained independently, at pace, across multiple channels (think Claudecode, N8M, Pipedream orchestration)

What this role isn't

  • A content strategy or planning role - the Head of Growth and Senior Marketing Manager own that layer. You contribute to it, you don't need to lead it
  • A traditional photography or videography position - production capability here is primarily AI-native and authentic mediums
  • A role for someone who needs heavy creative direction to produce - you work well within a brief but you bring your own creative judgment to it

Values

  • Meaning Matters: You will embark on the most meaningful journey of your career. It’s a place where you’ll build meaningful connections with those who share your passion for building meaningful things.
  • Go Hard and Go Home: You will work the hardest you ever have for an elevated mission that you care for; enriching connections around the world. Your connections at home sit sacredly at the heart of that mission for us, so go hard and then please go home.
  • Grow Faster Than the Company: We don’t just build products; we obsess on building great people, and great people build great products. You will go further here than you ever have - take the company with you.
  • Mop the Floor: So whilst we champion collaborative and cross-functional teamwork, we take extreme ownership over our mission. If you see the floor needs to be mopped, it’s your responsibility.
  • What boss? The real boss is our customers. We consistently work closely together, with our users as our guiding star, to build a more connected world.

Our Team and Way We Work

Our team is fully remote with quarterly in-person team gatherings in central London dependant upon team requirements. Senior Leadership Team are likely to meet on a more regular basis based on business needs.

Working Hours – Flexible by Design

  • We are open to structuring this role as full-time, contract, or fractional. What matters to us is output and effectiveness, not hours logged.
  • That said, this is not a light-touch position. If structured as a contract or fractional, we would expect a meaningful allocation of time so you can properly understand our products, community, and campaigns, in order to deliver truly exceptional content at scale.

How to apply

Send your portfolio and a short note - not a cover letter - on a piece of content you made that you're genuinely proud of. If the best example is something personal rather than professional, send that. If it was made with AI tools, even better.

We'll move quickly with the right candidate.

Application process

Screening Call (virtual / 30min) - Talent

Hiring Manager / Technical Interview (virtual) (45-1hr)

Team & Culture Fit Interview (virtual / 1hr or in person, depending on location)