We’re looking for a Freelance conversion-focused copywriter to work on website copy, landing pages, and product pages for a women’s wellness brand.
This role focuses on clarity, persuasion, and structure — writing copy that guides users, answers objections, and improves conversion within a regulated supplement space.
What You’ll Do
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This role focuses on clarity, persuasion, and structure — writing copy that guides users, answers objections, and improves conversion within a regulated supplement space.
What You’ll Do
- Write and optimize landing pages and PDPs
- Improve website messaging, hierarchy, and flow
- Turn complex health concepts into clear, trust-building copy
- Collaborate with design, product, and QA teams
- Apply CRO principles to reduce friction and increase clarity
- Experience writing high-converting web and landing page copy
- Strong understanding of CRO fundamentals (intent, objections, flow)
- Ability to persuade without hype or medical claims
- Clear, structured thinking and attention to detail
- Comfort working in a compliance-aware environment
- Have experience in supplements, wellness, or health-adjacent brands
- Understand user intent and awareness levels across a page
- Can explain the reasoning behind your copy decisions
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