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Martell Media

AI Business Lead

canada / Posted
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On-Target Earnings: $110,000 CAD Base Salary + performance+based variable + equity

Location: After 90 days, this role is required to be in-office in Kelowna full-time

About Us

Martell Ventures is not your typical venture studio. We’re an AI-native incubator backed by world-class operators, built to launch scalable companies that solve real problems for small and mid-sized businesses (SMBs) around the world.

Our mission is clear: empower high-agency founders to build enduring, profitable companies that create massive impact through automation, intelligence, and personalization.

Why you shouldn't work here – Radical Transparency from our CEO

What Applying Looks Like

We keep it transparent and efficient. Here’s what to expect:

  • 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
  • Application review
  • 15-minute intro call
  • Strengths assessment – how you learn and do
  • In-person interview – values and culture fit
  • Paid test project – work with us, like you're already on the team
  • Final call with our CEO
  • Offer – if we’re both excited, we move forward fast

About the Role

We’re looking for an experienced operator who has lived the 0–1 journey. Someone who knows how to take a SaaS product from concept to paying customers. As an Ex Co-Founder at Martell Ventures, you’ll be the commercial lead behind new ventures, shaping their go-to-market strategy, validating revenue models, and driving early sales traction.

What You'll Do

  • Lead customer discovery, validation, and early revenue generation
  • Design and execute GTM strategies for new venture launches
  • Own outbound and inbound sales efforts from outreach to close
  • Build and maintain key customer relationships to drive renewals and referrals
  • Collaborate with product and technical leads to ensure product-market fit
  • Develop scalable processes, playbooks, and sales infrastructure for repeatable growth
  • Report and interpret traction data to guide venture decisions

What You Bring

Required Qualifications

  • Proven SaaS operator or founder with early-stage experience
  • Hands-on with sales, customer development, and GTM design
  • Excellent communicator with a bias for clarity and action
  • Strong business instincts, with the ability to turn feedback into opportunity
  • Comfortable in ambiguity and fast-moving environments
  • Data-literate, strategic, and deeply customer-driven

Preferred Qualifications

  • Previous founder or early executive in a B2B SaaS startup
  • Background in technical sales or product-led growth
  • Experience leading or mentoring small commercial teams
  • Familiarity with AI-driven tools or workflows