Ready to Take Charge of Washroom Electronics Sales Across Europe?
Are you a go-getter with a strategic mindset?
Do you see sales not just as numbers, but as well-planned moves in a bigger game?
Have you got the hunger to hunt for opportunities - and the initiative to know exactly where to look?
If you’ve sold into big businesses or wholesale channels before – especially in the hand dryer or washroom product space – this could be the defining role of your career.
The Role: Head of Sales / European Sales Director
Our client is a respected manufacturer of high-quality washroom electronics. Known for their innovation and reliability, they’re now taking their products further into Europe and need someone with the vision, drive and tactics to lead that charge.
You’ll take the lead on growing the European market, especially focusing on selling into facilities teams at large organisations, major distributors, and national wholesalers. You’ll be building something that lasts – and you’ll have the freedom to shape how it’s done.
Why This is a Brilliant Opportunity
- You’ll lead the sales strategy across Europe with clear plans for 1 month, 3 months and 6 months
- Own the go-to-market approach, deciding who to target and how
- Build trusted partnerships with large-scale businesses, distributors and resellers
- Be the face of the company at trade shows, client visits and key industry events
- Get stuck in – this is a hands-on commercial role, not just a desk job
- Over time, you could build and lead your own team as the region grows
What We’re Looking For
We’re after a commercially sharp, self-driven professional who knows how to think strategically but also gets the job done. Ideally, you’ll bring:
- Experience selling into wholesalers, distributors or big facilities buyers
- A background in washroom products, electronics or hand dryers would be a real bonus
- Proven ability to open new markets and drive long sales cycles to conversion
- Someone who takes ownership, thinks ahead and thrives when given freedom
- Confidence to build new relationships from scratch across multiple regions
- Fluent English (and French or German would be a big plus)
- Most importantly, we want someone who loves the thrill of the chase, but who doesn’t just chase anything – you’ll think carefully about where the value is, and go after it with precision.
What You’ll Get
- Strong base salary plus uncapped commission structure,
- Discretionary annual bonus tied to performance - usually equal to 30-50% of base salary
- Direct access to senior leadership – no red tape
- A chance to leave a real mark on the business and shape its international story
- Freedom to do it your way, with support where needed
Sound Like You?
If you’ve been waiting for a role where you can truly lead something, plan like a strategist, act like a hunter, and grow a region your way – this is your chance.
We Welcome All Applications
We believe great people come from all backgrounds. If this role excites you, even if your experience is slightly different from what’s listed, please do still apply.